A Pair of Shell's Wonderful World of Golf Pocket Calendar and Schedule Cards, 1964 and 1966
Two vintage promotional pocket calendar and schedule cards produced by the Shell Oil Company to advertise the television series Shell's Wonderful World of Golf. This lot includes one card from 1964 and one card from 1966. The cards served as both annual calendars and broadcast schedules for the NBC network program.
The 1964 card features a red front with a graphic illustration of a golfer mid-swing, a Shell logo, and a broadcast schedule for the 1964 season. Notable players listed include Jack Nicklaus, Sam Snead, Julius Boros, Mickey Wright, and Tony Lema. The schedule includes international tournament locations such as Bogota, Colombia; Gleneagles, Scotland; and Pebble Beach, California. The reverse side is printed on a cream background and contains a full 1964 calendar year under the slogan Sign of a Better Future for You.
The 1966 card displays a full 1966 calendar on a red background on one side, titled Shell's Wonderful World of Golf with the NBC broadcast start date. The reverse side features a graphic illustration of multiple golf clubs and a golf ball. It contains the broadcast schedule for the 1966 season, listing participants such as Roberto De Vicenzo, Tony Lema, Chi-Chi Rodriguez, Charles Sifford, and Sam Snead. Locations include clubs in Greece, Panama, Norway, Malaysia, Spain, and Japan.
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